Creating an Auto-DM Campaign

This is a guide on how to create a comment to DM or story to DM campaign on Instagram & Facebook.

Written By Khoa Bui

Last updated 9 days ago

  1. + Create Campaign

  2. Select a social media page (Facebook or Instagram)

  3. Post Selection

    1. Specific Post/Ad

    2. All Posts

    3. All Ads

    4. All Organic Posts

  4. Select your trigger

    1. AI Targeting (Let AI identify relevant comments based on your criteria)

    2. Keyword Matching (Target comments containing specific keywords)

  5. Configure your opening direct message

  6. Configure your final CTA message

    1. Add a link and button text to increase conversion rate

  7. Automations

    1. Public Comment Reply

    2. Follow-up to Re-engage

    3. Email Collection

    4. Next Action

      1. Add to list

      2. Sync contact to Klaviyo

When you have all actions activated, they will follow this order:

  1. Opening DM

  2. Email collection

  3. Follow request

  4. Main message with link

  5. Follow up reminder